A past lyricist that graced the SOB’s stage with his first performance in NYC on October 1, 2003, Kanye West is at it again. His new song POWER is dominating the air ways and moving up the charts, currently peaking at #1 on the BillBoard charts.The song refers to the amount of power one man should have and his thoughts of today’s society . Thursday August 5, the video premiered on his personal blog site
http://www.kanyeunivercity.com. The video is referred to as a piece of art and goes beyond the exteriors of a normal clip “that’s been commissioned by Kanye to accompany the music.” The video’s director, Marco Brambilla, said the video had a very dark tone. “It’s kind of apocalyptic, in a very personal way,” Brambilla said. “It had this very dark, personal conflict within it. Because of his own concept of celebrity and his own notoriety, he’s keenly self-aware of all these things. And it all came out in the music.”

With the Heaven and Hell concept and the Sword of Damocles hanging precariously over Yeezy’s head, an unseen executioner is preparing to strike him with a blade. It is speculated that there are hidden messages in the video and Mr. West has often been linked to the secret society of Freemasonry.


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